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GramToolkit

Instagram Rate Card Generator

Generate professional influencer rate cards and media kits for brand collaborations. Calculate fair rates for sponsored Reels, Stories, and carousel posts.

Editorial Rate Card & Media Kit Studio

Agency-grade base layout with 5 interchangeable color themes

Interchangeable Color Presets (1-Click Switch)
Quick Creator Demos:
Hero Brand & Portal Photography
Arch Model
Display Name (First + Last)First word renders white; remaining words render with accent gradient
Instagram Handle
Location
Content Pillars / Niches
Creator Tagline
Warm Script Quote (Cursive)
Bio & Value Proposition
Direct Booking Contact Email
Live Master Rate Card · 1024×1536
Complementary Growth & Revenue Tools

Rate Calculator

Live CPM benchmark rates

ER Calculator

Audit authentic engagement

Real Result: Before vs AfterElena · Haute Couture & Luxury UGC

Commercial Rate Card & Media Kit Optimization

+420% Brand Deal Sponsorship Value
BEFORE (Plain Email Text Quote)Raw text list ($200-$400 lowball offers)
Before: Plain Email Text Quote
BEFORE
Raw text list ($200-$400 lowball offers)
AFTER (Editorial Media Kit Arch)1024×1536 Magazine-Grade Rate Card
After: Editorial Media Kit Arch
AFTER · OPTIMIZED
1024×1536 Magazine-Grade Rate Card · +420% Brand Deal Sponsorship Value

💡 Key Difference: Sponsors negotiate 4× higher budgets when sent an agency-grade visual rate card with deliverables, engagement benchmarks, and multi-asset packages compared to plain text DMs.

Next in your workflow:
Sponsored Rates
Link-in-Bio Builder
Engagement Calculator
Simple Steps

How to Use the Rate Card Generator

01Brand-Ready Stats

Enter your creator stats

Handle, niche, follower count, average views, engagement rate, location, and contact email — everything brands screen for.

025 Deliverable Types

Set package starting rates

Price your Reel, post, story sequence, UGC, and money-saving bundle. Pair with the Sponsored Rate Calculator for data-backed numbers.

031080×1350 PNG

Download the PNG

Export a crisp 1080×1350 portrait card — attach it to pitches, pin it in your media-kit highlight, or drop it in your press kit.

FAQ

Rate Card Generator FAQ

What size is the exported media kit?+
1080×1350 portrait PNG — crisp on retina screens, sized for email attachments, DMs, and press kits.
How should I price my packages?+
Base them on average views (not followers) using current CPM benchmarks. Our Sponsored Rate Calculator gives you tiered, niche-adjusted numbers you can paste straight in here.
Is my data uploaded anywhere?+
No. The card renders on a canvas in your browser and downloads directly — nothing leaves your device.
Is this tool free?+
Yes, completely free with no login required.